Cairo – Mubasher: Lime Consumer Finance, a wholly owned entity of First Abu Dhabi Bank (FAB) Group in the UAE, has officially launched in Egypt with an initial investment worth $9.40 million.

FAB’s subsidiary has entered the Egyptian fintech ecosystem with a specialized focus on educational financing as its first strategic entry point, according to a press release.

Lime is licensed by Egypt’s Financial Regulatory Authority (FRA), offering structured, transparent, and accessible solutions for families in Egypt.

The CEO and Managing Director of Lime, Ahmed Mohsen, said: “With an initial investment of $9.40 million, Lime enters the market at a time when Egypt is witnessing a parallel surge in private education demand and digital financial inclusion—fueled by a young population and supportive national policies.”

Mohsen added: “We’re proud to be contributing to Egypt’s Financial Inclusion Strategy by addressing a real need. Lime fills a critical gap by offering structured, transparent, and accessible financing solutions—and this is just the beginning.”

The CEO noted: “With a strong investment in technology, we aim to deliver a unique digital journey for customers, with approvals granted in minutes using a state-of-the-art credit decision engine.”

While education marks the beginning, Lime’s app is designed to expand into other essential life sectors, paving the way for broader financial empowerment.

The FAB’s subsidiary enables families to plan and pay for education across a holistic network of nurseries, schools, and universities. The app features installment options ranging from 6 to 12 months for amounts up to EGP 1 million, with digital onboarding and financing approvals granted within minutes, ensuring speed, convenience, and regulatory compliance.

It is worth mentioning that FAB recently became the first lender in MENA to join the cross-border Interbank Payment System (CIPS) as a direct participant (DP).